It looks like Christie is not the only one to give credit to for the opening ceremonies of the Beijing Olympics. Turns out Texas Instruments is announcing their involvement by saying that all the Christie projectors used TI’s DLP display chips for the ceremonies. Christie specializes in powerful large venue projectors and is getting most of the attention for supplying the 150 projectors used in the show. Unfortunately, TI can’t use the honor of supplying the DLP chips to boost their marketing. Apparently the Olympics have a strict policy stating that no company can advertise its Olympic association with out paying the International Olympic Committee. It looks like TI will just have to settle with a personal achievement.

[via Dallas News]

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